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18-year commitment

After Sichuan earthquake occurred on May 12, 2008, EBOHR donated RMB 3.96 million at first time and launched an “18-year Commitment” charity program in which a hundred orphaned and poor children in Sichuan earthquake stricken area with China Women Development Foundation. EBOHR has been pursuing the charity concept of “flux and reflux, persistent passion, and permanent responsibility in despite of circumstances change with the passage of time”, sending charity teams to Sichuan to visit the aided children and bring their love and concerns. Based on a charity attitude of true goodwill and the best efforts, the love is given in Sichuan.

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    KANA Charity Time

    KANA follows EBOHR’s charity tradition and carries forward the brand culture of “beautiful appearance and bright heart”. “KANA Charity Time” is held once annually. All the money collected in the activity will be donated to a hundred aided children in Wenchuan. “KANA Charity Time” is a charity meeting for elites and a love meeting for brand culture. So far, it has been held for five times in Beijing, Chongqing and Chengdu, etc. Famous actors and fashion stars such as Pace Wu, Yin Tao, Li Dongtian, Ma Yanli, Zhang Xinyi and Jiang Yingrong participated in this activity.


      Sports Complex

      EBOHR has a long standing sports complex. For over 20 years, EBOHR has been sparing no effort to keep concerning and supporting the development of Chinese sports. Li Ning, Yao Ming, Yi Jianlian, Wang Zhizhi and other famous stars at home and abroad had close contact and pleasant cooperation with EBOHR. EBOHR sponsored CBA tournament, and the champion team members were presented with golden diamond watches which were developed by EBOHR to symbolize the great honor of CBA. EBOHR sponsored Xiamen International Marathon Race, Market Development and Launch Ceremony for the 26th Universiade, Fuzhou Yongtai International Road Cycling Contest…EBOHR cooperated with CCTV5 to “keep recording the progress of Chinese sports”: CBA tournament, Uber Cup, CSL and China Open Tennis…

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      Helping Poverty-stricken Students

      In April 1995, EBOHR and local government invested and established Shiyan Public School which has become a reputed private school in Guangdong and all over the country.
      The school has received over 500 awards at municipal, provincial and national levels. In 2003, it was appraised as the first-class private school in Guangdong Province.